50 practical tips to take your company to the next level 

Author and Managing Partner at SmartFin

Order now

Latest interviews

Interview Stanton Chase

GAMECHANGER: Lessons For Entrepreneurs by Jürgen Ingels, CEO of SmartFin.

Z-Talk with Jürgen Ingels about entrepreneurship 3/10/20

About entrepreneurship and his new book: in Start Grow Sell Jürgen tells how to pitch and how he assesses a business plan as an investor. In Z-Talk he also talks about the factor of luck and the impact of the COVID-19 pandemic on venture capital.

Interview 'De Tijd'

“My biggest failure? Opening chocolate shops in Sweden “


‘We learn by doing’, the old age tells us. And in the case of entrepreneurship, you can take that very literally! Becoming a successful entrepreneur involves lots of hard work and learning from your mistake as you progress. There is no magic formula, but following the right lessons can take you a long way.

In Start Grow Sell, Jürgen Ingels reveals the lessons he has learned as a top entrepreneur. He gives concrete, practical tips on how you can take your company to the next level. From your business model to operations, from marketing and sales to human resources and from the composition of your team to the financial structure of your organization.

Using a series of personal anecdotes, Jürgen illustrates his own entrepreneurial story, which did not always go the way he had planned. With this book, he hopes to inspire others, to pass on his passion for entrepreneurship and technology, and to help the budding entrepreneurs of the future to overcome the problems they will inevitably face.

This book is for starting and experienced entrepreneurs, of both small and large companies. For anyone who has obstacles to overcome and wants to grow their business. 50 lessons that will open the eyes of many entrepreneurs, managers and students.


Peter De Keyzer,
Managing Partner Growth Inc.

‘Entrepreneurship is like life itself. With windfalls and setbacks. In that respect, everyone can benefit from this book. It has already inspired me. And don’t let age be an excuse for not doing something, “Age doesn’t matter unless you are cheese”. ‘



Rudy Aernoudt
Prof UGent     

‘It’s to his credit that Jurgen wishes to share the recipes of his success in 50 inspiring lessons. For those who argue that they cannot set up a company because they don’t see any opportunities, I would say that after reading this book they’ll have to come up with a better excuse.’



Bart De Smet
        CEO Ageas        

‘This new work by Jürgen Ingels contains a complete and rich anthology of extremely useful tips for entrepreneurs, prospective entrepreneurs but also for executives in companies. It is easy to read, feet on the ground, full of passion and based on many personal experiences. For me this work should be compulsory reading in colleges and universities.’


Jürgen Ingels

Jürgen Ingels is serial entrepreneur, venture capitalist and has a great passion for technology and entrepreneurship and that is reflected in everything he does.


He started his career as investment manager at Dexia Ventures, Dexia’s venture capital fund. He made his first major breakthrough with Clear2Pay, a pioneering financial technology company.


Today, Jürgen is managing partner at SmartFin, a venture capital fund which finances and supports growing European technology companies.


He is the engine behind various start-ups and scale-ups, and 2 important Belgian technology events (SuperNova and The Big Score). Besides he is director at various companies, and he is also known from the dutch TV program “Leeuwenkuil” (Dragon’s Den).



Privacy Settings
We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy
Consent to display content from Youtube
Consent to display content from Vimeo
Google Maps
Consent to display content from Google
Consent to display content from Spotify
Sound Cloud
Consent to display content from Sound